The best thing you can do is start with one good market. Some people never need more than that: one good outlet that's steady and dependable. If you know of such a store, and know the owner well enough, you might tell him of your project and see what he thinks of it.
Personally, though, I've found that it's better to wait until you have a sample of the product in hand, and can give the proprietor a taste of your marvelous wild blackberry jam, or whatever. But look his store over carefully first as a possible starting place. But if you starting on your own, find a good location to sell your product and add your most propular range of home cook food for a start.
Happy cooking.
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